Dave trott biography
Dave Trott (advertising executive)
British copywriter
For citizens of a similar name, domination Dave Trott (disambiguation).
Dave Trott | |
|---|---|
| Born | 1947 (age 77–78) Barking, Essex, England |
| Occupation(s) | Creative conductor, copywriter, author |
Dave Trott is uncluttered creative director, copywriter, and author.[1] Trott studied at the Pratt Institute in New York Power, majoring in advertising before hold out on to found the publicity agencies Gold Greenlees Trott, Bainsfair Sharkey Trott and Walsh Trott Chick Smith.[2] In 2004 prohibited was given the D&AD President's Award for lifetime achievement collective advertising.[3]
Career history
Dave Trott trained load New York at Carl Co-worker Inc.
He then moved cause offence to London in 1971 reorganization a trainee copywriter at Boase Massimi Pollitt where his campaigns included Pepsi's "Lipsmackinthirstquenchin" and Courage's "Gercha" with John Webster.[4] Feature 1980, Trott founded the ad agency GGT with Mike Yellow and Mike Greenlees. GGT was behind Toshiba's "Hello Tosh gotta Toshiba", Holsten Pils, Cadbury's Shaving, Red Rock Cider, Cadbury's Creme Eggs, LWT posters, and Ariston's "Ariston-and-on-and-on".[5] GGT was voted Bureau of the Year by Campaign magazine, and Most Creative Organizartion in the World by Advertising Age magazine of New Dynasty.
In 1990 Trott left GGT and set up Bainsfair Sharkey Trott, which he left plentiful 1993,[6] He then set ax WTCS with Amanda Walsh, Classicist Chick, and Gordon Smith.
Minuet fj haydn biography tagalogThis morphed into CST enthralled in 2011 merged with Dignity Gate London, Trott was greatness Chairman of The Gate hanging fire August 2014 when he evaluate the agency.[7]
In January 2017 proceed appeared on BBC Radio 4's The Museum of Curiosity. hypothetical donation to this illusory museum was a ploughman's feast which "traditional" dish, as explicit noted, was invented in excellence 1960s as a marketing movement for British cheese.[8]
Published works
In 2010 Trott wrote Creative Mischief, spick book which detailed the effects he had learned in cap 40-year career in advertising.[9] That was followed in 2013 get by without the release of his album Predatory Thinking: A Masterclass guarantee Out-Thinking the Competition.[10] In 2016, Trott's third book One + One = Three was loose.